Main entrance of the 140th Canton Fair, Guangzhou, with the fair's 70th anniversary floral display

The 140th Canton Fair Closes With Record Numbers – See You at the 141st in April 2027!

The 140th Canton Fair (China Import and Export Fair) closed in Guangzhou on November 4, 2026 — and it was a record-breaking session in every sense. As a sourcing agent based in Shenzhen, the HQ Sourcing team spent the fair meeting factories, discovering new products, and connecting with buyers from all over the world. Here is our summary of the fair, with the official numbers — and an invitation for the next one.

The main entrance of the 140th Canton Fair in Guangzhou
Inside the fairground: the 140th Canton Fair celebrated its 70th anniversary — “Canton Fair, Global Share.”

The Official Results: Record Numbers Across the Board

According to the China Foreign Trade Centre, the 140th Canton Fair ran from October 15 to November 4, 2026 in three phases, marking the fair’s 70th anniversary. The headline figures were historic:

  • 352,000 overseas buyers from 219 countries and regions attended — up 12.2% and an all-time record.
  • Buyers from the EU grew 38.2%, from the United States 22.2%, and from Belt & Road partner countries 16.6%.
  • Professional buyers accounted for over 75% of attendance.
  • On-site intended export deals reached USD 26.75 billion.
  • More than 32,000 exhibitors presented 4.88 million products across 54 exhibition sections.

Several milestones made this session special: the first-ever Buyers’ Alliance attracted 160,000 buyers; over 700 new-product launch events were held; new products on site grew 8%, and AI-powered products jumped 14.1%. The fair also went greener than ever — green products made up 26% of exhibits, and the entire venue ran on 100% green electricity.

One quote from buyers summed it up well: China’s complete, stable and efficient supply chain is the most valuable certainty.

A walk through the fairground with the HQ Sourcing team.

What This Means for Overseas Buyers

Behind the big numbers is a simple message: global buyers are doubling down on China sourcing. Whether you source electronics, home goods, machinery, or consumer products, the Canton Fair remains the single most efficient place to meet hundreds of qualified factories in a few days.

But we also saw the challenge from the buyer’s side. With 32,000+ exhibitors, limited time, language barriers, and price lists that are rarely final, walking the fair alone can be overwhelming. That is exactly where we come in.

How HQ Sourcing Helps You at the Canton Fair — and After It

Booking our service before your next China trip turns a chaotic fair visit into a productive business schedule:

  • Factory matching — we shortlist the right exhibitors and factories for your product before you arrive, so you visit the stands that matter instead of wandering the halls.
  • Goods inspection — we inspect samples and bulk production on site, so quality problems are caught before shipment, not after.
  • Supplier visits — we arrange and accompany factory audits and visits, including factories far beyond the fairground (like the Shantou mold supplier visit we handled this week).
  • Market sourcing for new products — after the fair, we walk the wholesale markets in Shenzhen, Guangzhou and Yiwu to find new products and verify prices that exhibitors rarely show on the stand.
  • Reception and translation — airport pickup, hotel booking, business translation, and negotiation support, so you can focus entirely on business.

Our pricing is simple and transparent: USD 100–200 per task for one-off help, or a USD 1,000–2,000 monthly retainer that makes us your China branch office. See the full breakdown in our pricing article.

See You at the 141st Canton Fair — April 2027

The 141st Canton Fair will be held April 15 – May 5, 2027 in Guangzhou, again in three phases. If you are planning a sourcing trip to China, now is the best time to prepare: pre-register early, book hotels before prices rise, and lock in a local partner who will make every day of your trip count.

Book our sourcing service today — tell us your product and your fair schedule, and we will prepare your factory shortlist, inspection plan, and full reception in advance. We look forward to meeting you in Guangzhou!

HQ Sourcing — your reliable partner on the ground in China.
Email: hqsourcingdanny@163.com
Website: www.hq-sourcing.com

Data source: China Foreign Trade Centre, official Canton Fair announcements, November 2026.